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Category: manufacturing content marketing

Effective SEO Strategies for Manufacturers and Industrial Companies in 2024

Achinta Mitra November 10, 2023 No Comments

As we approach 2024, I cannot overstate the importance of Search Engine Optimization (SEO) strategies for manufacturers and industrial companies. In this blog post, I will discuss the most effective [...]

Leveraging Industrial Content Marketing for Manufacturers—a Key Strategy for Lead Generation

Achinta Mitra October 16, 2023 1 Comment

Industrial content marketing for manufacturers is a powerful tool to help your business achieve its lead generation and sales goals. It’s a strategic marketing approach focused on creating, distributing, and [...]

Creating Industrial Content that Resonates with Engineers and Industrial Professionals

Achinta Mitra October 2, 2023 No Comments

As someone who has been creating industrial content and blog posts for engineers and industrial professionals for many years, I understand the difficulties and the importance of creating high-quality content [...]

Manufacturing Content Marketing Survey Results [2023]

Achinta Mitra August 14, 2023 2 Comments

I recently downloaded the report Manufacturing Content Marketing – Insights for 2023. The results are from the survey done and published by the Content Marketing Insititute. They do this survey [...]

Creating compelling manufacturing content

How to Craft Compelling Manufacturing Content that Resonates with Engineers and Attracts Industrial Buyers

Achinta Mitra August 1, 2023 No Comments

When it comes to creating manufacturing content for engineers, it is crucial to understand their unique needs and challenges. Engineers are problem solvers by nature, and they seek content that [...]

Industrial Marketing Challenges: Identifying Roadblocks and Developing Effective Solutions

Achinta Mitra July 20, 2023 1 Comment

As an experienced industrial marketer with 35+ years of hands-on experience, I have witnessed first-hand the unique challenges manufacturing marketers face. In this article, I’ll discuss the most common ones [...]

Tiecas-Industrial Marketing & Consulting, Houston, TX

Industrial Marketing Today is an integral part of Tiecas, Inc., a Houston-based industrial marketing agency. We’ve been in business since 1987, serving the marketing needs of manufacturers, distributors, and engineering companies from various industries.