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Category: Website Design & Development

Successful Industrial Website Redesigns: The Essential Elements and the Benefits of Regular Updates

Achinta Mitra April 25, 2023 No Comments

Industrial website redesigns require careful planning and attention to many details. You are likely to be disappointed with the results if you or your developer don’t put in the time [...]

Why Retrofitting Industrial Website Redesigns Usually Don’t Work

Achinta Mitra April 23, 2021 1 Comment

Industrial website redesigns are major undertakings, not something you want to decide or do in a hurry. They require careful planning and input from many stakeholders for them to succeed. [...]

industrial website for post-pandemic business

Is Your Industrial Website Ready for Business After the Coronavirus Pandemic?

Achinta Mitra May 20, 2020 1 Comment

Will your industrial website still meet the needs of engineers and industrial buyers when the coronavirus pandemic is over, whenever that is? In my last post, I talked about adapting [...]

Industrial Website Redesign and Content Marketing Strategy are Connected

Achinta Mitra September 20, 2019 No Comments

An industrial website redesign is a major undertaking. It is not something that you should do on a whim or expect to launch a new site in a few weeks. [...]

Content Marketing Strategy Must Drive Your Industrial Website Redesign

Achinta Mitra August 19, 2016 1 Comment

An industrial website redesign shouldn’t be a quick decision because your site is the very foundation of your online presence. Why is it such an important decision? According to the [...]

Industrial Marketing Plan: A 3-Phase Approach

Achinta Mitra October 12, 2015 7 Comments

As we go deeper into Q4 with the holidays right around the corner, most industrial companies start to think about their industrial marketing plan for the next year. As an [...]

Tiecas-Industrial Marketing & Consulting, Houston, TX

Industrial Marketing Today is an integral part of Tiecas, Inc., a Houston-based industrial marketing agency. We’ve been in business since 1987, serving the marketing needs of manufacturers, distributors, and engineering companies from various industries.