Industrial and Manufacturing Marketing Blog
Industrial and Manufacturing Marketing Articles
Trade shows have always been a big part of manufacturing marketing for generating new leads that convert into sales opportunities. Of course, the COVID-19 pandemic has made in-person trade shows almost non-existent. It is not
No, I don’t have a crystal ball. What I do have is the brand-new report, Manufacturing Content Marketing, Benchmarks, Budgets, and Trends—Insights for 2021 published by the Content Marketing Institute.
As I was researching the topic of manufacturing marketing for industry 4.0, I found a ton of online articles when I did a Google search for “marketing for Industry 4.0.” My search yielded 192,000,000 results
That’s my take on the challenges and issues faced by industrial companies with manufacturing content marketing distribution and measurement.