Industrial Marketing Consulting
Looking for someone with an insider’s knowledge and an outsider’s objectivity? That’s exactly what you’ll get from my expert industrial marketing consulting service. I use my experience and expertise to shorten your learning curve and minimize trial and error.
What it is
Industrial marketing consulting is the answer if you have more questions than answers when marketing to engineers and industrial buyers. I’ll analyze your situation and then provide you with practical solutions that you can apply immediately.
This is not pre-recorded one size fits all industrial marketing consulting. You will receive one-on-one personalized consulting by me.
What to expect
- Kick-off meeting – discover your marketing challenges and define scope
- Learn about your strengths and identify weaknesses where you need outside help
- Perform a complete audit of your website, SEO, content, and any existing marketing programs
- Review 3 to 5 competitor sites
- Review Google Analytics and provide a baseline report
- Develop customized solutions that are specific to your company’s challenges
- All consulting sessions are recorded and provided to you for future reference
- Review any marketing tasks performed by you and provide feedback
- Suggest areas and techniques for improvement
- The final deliverable is a short written plan of action
What it costs
- Works on a monthly retainer starting at $3,200 per month with a minimum contract of three months
- The retainer renews automatically every month unless you cancel
- We don’t require a long-term or annual contract but do ask for a 30-day notice if you plan to end the retainer after the initial 3 months
- The initial phase is usually heavy on discovery, strategy and planning, and light on implementation
- Ongoing consulting after the initial phase could be a mix of guidance and coaching (If you plan on doing the implementation), or we can do 100% of the implementation
- Retainers are a commitment for both of us, and we focus on delivering value by using our experience and expertise in industrial marketing
- On average, we provide 20 hours of our time per month for this retainer
- It is not strictly time bound, and we may spend more time initially but never less than 20 hours in any given month
Ready to Talk?
Let’s get started with a free 30-minute consultation to determine fit. This won’t be a high-pressure sales pitch. It will be a friendly chat for us to get to know each other a little better.
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