Industrial Content Marketing for Manufacturers

What it is

Content marketing for manufacturers is much more than just content creation. Content by itself won’t help you move the needle. You need a documented content marketing strategy and precise implementation of proven tactics to produce consistent and measurable results.

We can help you get there.

• Content marketing strategy

• Writing technical blog posts and other content

• Keyword research for optimizing blog posts and webpage content (SEO)

• Distribution and promotion of content

• Get valuable backlinks

• Create content assets for top-of-funnel leads

• Email marketing for lead nurturing

• Content updates and optimization (on-page SEO)

• Tracking and reporting

• Website maintenance

What to expect

• Increased awareness about your company, its products, and services

• Build stronger relationships with earned trust

• Improved search engine rankings for keyword phrases used by your target audience

• Enhanced visibility of in-house expertise to differentiate you from the competition

• Reduced cost per lead by generating more high-quality inbound leads

• Qualified and nurtured leads for your sales team to convert into wins

• Streamlined and sustainable process for customer acquisition and retention

• Make informed decisions based on analytics with expert opinions

What it costs

Manufacturing content marketing services are offered on a monthly retainer with an annual agreement. The retainer agreement is subject to quarterly reviews before renewal for the next quarter.

This is definitely not a one-size-fits-all package. It will be customized to fit your needs and budget.

Industrial content marketing retainers start at $6,400 per month. The scope of work and deliverables will determine the final cost of your retainer.

NOTE: Content marketing for manufacturers is a process that takes time to produce results. It is not a quick fix for slow sales.