Industrial and manufacturing marketing

Industrial and Manufacturing Marketing Blog

We have merged the Industrial Marketing Today blog into our agency blog.

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content preferences of engineers

Content Preferences of Engineers and Industrial Buyers

Achinta Mitra March 12, 2020
Understanding the content preferences of engineers and industrial professionals is crucial to your success with industrial content marketing. That applies to the content for industrial websites too. Compounding the problem is the fact that engineers…
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technical content creation

Technical Content Creation for Manufacturing Marketing

Achinta Mitra February 5, 2020
Technical content creation is a big challenge for manufacturing marketers of all sizes. Is it any wonder that content creation is the most commonly outsourced content marketing activity by manufacturing marketers? “64% of manufacturing marketers…
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Manufacturing Content Marketing

The State of Manufacturing Content Marketing 2020

Achinta Mitra November 14, 2019
Manufacturing content marketing has come a long way since it is early years. There are many positive trends as seen in the latest research report, Manufacturing Content Marketing 2020, Benchmarks, Budgets, and Trends published by…
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Tiecas-Industrial Marketing & Consulting, Houston, TX

Industrial Marketing Today is an integral part of Tiecas, Inc., a Houston-based industrial marketing agency. We’ve been in business since 1987, serving the marketing needs of manufacturers, distributors, and engineering companies from various industries.

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