Industrial and Manufacturing Marketing Blog

Webinar: Digital Marketing Road Map for Manufacturers and Industrial Companies

Success with Digital Marketing - a Road Map for Manufacturers

I will be co-hosting a webinar with John Hayes of ENGINEERING.com on August 5 at 10am PST / 1pm EST. The webinar is called Success with Digital Marketing – a Road Map for Manufacturers.

We plan on covering a lot of ground on digital marketing as it relates to manufacturers and other industrial companies. You’ll walk away with key takeaways for creating your own digital marketing road map.

In case you are not familiar with John (@JackHayes), he is the CEO of ENGINEERING.com and the author of Digital Marketing for Engineers. He and his team publish a lot of helpful content on their Digital Marketing for Engineers blog.

Our presentation will include:

  • What is digital marketing and why is it right for an engineering and industrial audience
  • Defining the road map to digital marketing
  • Steps to create a road map and measuring ROI
  • Why marketing to engineers is a big challenge
  • How to make a business case for digital marketing with content
  • How to win the engineer’s mindshare and working with SMEs

This webinar will be held on August 5, 2015 at 10am PST/1pm EST. Of course it is free to attend.

I hope to see you there.

Register Now

 

Achinta Mitra

Achinta Mitra calls himself a “marketing engineer” because he combines his engineering education and an MBA with 36 years of practical industrial marketing experience. You want an expert with an insider’s knowledge and an outsider’s objectivity who can point you in the right direction immediately. That's Achinta. He is the Founder of Tiecas, Inc., an industrial marketing consultancy in Houston, Texas. Read Achinta's story here.
Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Comments:

    A Primer on Industrial Content Marketing

    A real-world overview of industrial content marketing based on our 35+ years of hands-on experience working with manufacturers and engineering companies.

    Need Help Now?

    A one-hour live (online) consulting session with Achinta Mitra to discuss your industrial marketing challenges. I’ll try to provide general guidance that you can apply right away.

    Marketing Matters

    Marketing Matters is our monthly e-newsletter which is usually emailed during the last week of the month. Get the latest articles and tips on industrial marketing delivered to your inbox. 

    Ready to Start a Conversation?

    Let’s start with a free 30-minute consultation to determine if this will be a good fit for both of us. Our conversation will be a friendly chat to get to know each other better, not a high-pressure sales pitch.

    Post Categories

    Recent Posts

    Tiecas-Industrial Marketing & Consulting, Houston, TX

    Industrial Marketing Today is an integral part of Tiecas, Inc., a Houston-based industrial marketing agency. We’ve been in business since 1987, serving the marketing needs of manufacturers, distributors, and engineering companies from various industries.

    ©  2023 Tiecas, Inc.  and Achinta Mitra.  All Rights Reserved.
    Contact Us Privacy Policy Site Map